Tools you mentioned...
With each course we try to share the tools we use to help automate or reduce how much work is involved with researching, planning, creating, and launching ad campaigns. Each course has different tools we recommend, but we've compiled a list of common tools here for you. These are optional tools - they are not required to launch your campaigns. They simply make launching multiple campaigns across many networks easier and faster.
Ad Creation Tools
Tracking, Testing, and Analytics Tools
Conversion Optimization Tools